Skip to main content

About Us

 The Finest Products With Unparalleled Expertise & Service

For over 25 years, WaterSports Central has been committed to providing uncompromising standards of quality and expertise to each member of our boating family. With 6 locations and 8 brand partners, our goal is to make your boating experience easy and fun, no matter your passion for boating. Our passion is boating, whether we surf, wakeboard, ski, or just enjoy a day on the water. We embrace the boating lifestyle along with our customers. Our focus is our customers. With over 100 years of cumulative experience, our team consists of the best in their field. We have partnered with award-winning brands to give our customers the quality, comfort, and performance they look for in their boats.

Boating Industry

Top 100 Dealer

Since 2021, we have been recognized as one of the leading dealerships in the industry across all merits like operations, customer care, service, marketing, and employment.

Award-Winning

Customer Care

Every year the National Marine Manufacturers Association awards businesses that exceed the expectations of customers across all our brand partners.

Over 100 Years

of Experience

Our business focuses on having the best people. Our team has over 100 years of combined experience, enduring every scenario in boating. We continue to train and educate our technicians to be the best.

Marine Retailer Association

Gold Certified

All our facilities are MRAA Gold Certified to ensure that our customers are met with the best experience. We focus on customer experience and work toward building lasting relationships.

W.A.T.E.R. Our mantra reflects our core values that drive our commitment to excellence on and off the water.

  • Without Compromise
    We deliver unparalleled quality and service, refusing to settle for anything less.
  • Accountable & Authentic
    We take responsibility for our actions and build trust through honesty and integrity.
  • Team Oriented
    Collaboration is at the heart of everything we do, fostering unity to achieve shared success.
  • Enthusiasts - Our passion for watersports fuels our energy, inspiring others to share the thrill of the water.
  • Reliable & Respectful

Call or Visit One of Our Convenient Locations in Georgia, South Carolina & Tennessee

At WaterSports Central, we’re not just a boat dealership, we’re passionate boaters just like you. From the thrill of the open water to the joy of a perfect day on the lake, we live the boating lifestyle, and it shows in everything we do. Whether you’re in the market for a brand-new boat, a high-quality pre-owned boat, or looking to trade in, we’re here to make your experience smooth, exciting, and completely stress-free. Need service or repairs? Looking for the latest gear from our Pro Shop? You’ll find everything you need, all in one place. Our team of knowledgeable, friendly experts is committed to helping you find the perfect fit, whether it’s the right boat, the right gear, or the right advice. We’re here to guide you through every step of the process with personalized support and top-tier service you can trust. Stop by one of our multiple locations in Georgia, South Carolina & Tennessee, or give us a call today. Let’s make your next adventure on the water unforgettable.